[2010-07-14] Video clips – the most effective means of the information spread

According to the data of the survey on the effectiveness of the means of the spread made by the companies of the public relations the information is accepted by the user, when it is presented in sound and/or video form.

In 2010 the Refugees Reception Center selected some means of the spread of the project “Knowledge, Work – Future”: the booklets and the stand about the project in three languages, the table calendars with the attributes of the project, 2 video-clips.

Little information reaches the Lithuanian television about the foreigners granted asylum. The means of the spread are usually presented to the society only during the special organized events.

In 2010 there were created 2 video clips according to the project “Knowledge, Work – Future”. The duration of each video clip is not longer than 1 minute. The purpose of the content of the video-clips – to pay the attention of the Lithuanian society to the problems of the refugees and the possibility of the integration into the labor market. The foreigners, granted asylum, living in the Center and participating in the integration program in the different towns of Lithuania, participated in the shooting of the video-clips

The created video-clip are broadcast on the channel TV7, which broadcasts the program for the residents of the towns and the reagions of Jonava, Jonavos, Ukmergė, Kaišiadorys, Kėdainiai, Širvintos, Kaunas.

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